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Chapter 6

CHAPTER 6: THE APPLE II


CHAPTER 6: THE APPLE II An Integrated Package: Interviews with Steve Jobs, Steve Wozniak, Al Alcorn, Ron Wayne. Wozniak, 165, 190–195; Young, 126; Moritz, 169–170, 194–197; Malone, v, 103. Mike Markkula: Interviews with Regis McKenna, Don Valentine, Steve Jobs, Steve Wozniak, Mike Markkula, Arthur Rock. Nolan Bushnell, keynote address at the ScrewAttack Gaming Convention, Dallas, July 5, 2009; Steve Jobs, talk at the International Design Conference at Aspen, June 15, 1983; Mike Markkula, "The Apple Marketing Philosophy" (courtesy of Mike Markkula), Dec. 1979; Wozniak, 196–199. See also Moritz, 182–183; Malone, 110–111. Regis McKenna: Interviews with Regis McKenna, John Doerr, Steve Jobs. Ivan Raszl, "Interview with Rob Janoff," Creativebits.org, Aug. 3, 2009.

The First Launch Event: Interviews with Steve Wozniak, Steve Jobs. Wozniak, 201–206; Moritz, 199–201; Young, 139. Mike Scott: Interviews with Mike Scott, Mike Markkula, Steve Jobs, Steve Wozniak, Arthur Rock. Young, 135; Freiberger and Swaine, 219, 222; Moritz, 213; Elliot, 4.