18

Chapter 28

CHAPTER 28: CEO


CHAPTER 28: CEO Tim Cook: Interviews with Tim Cook, Steve Jobs, Jon Rubinstein. Peter Burrows, "Yes, Steve, You Fixed It. Congratulations. Now What?" Business Week, July 31, 2000; Tim Cook, Auburn commencement address, May 14, 2010; Adam Lashinsky, "The Genius behind Steve," Fortune, Nov. 10, 2008; Nick Wingfield, "Apple's No. 2 Has Low Profile," Wall Street Journal, Oct. 16, 2006. Mock Turtlenecks and Teamwork: Interviews with Steve Jobs, James Vincent, Jony Ive, Lee Clow, Avie Tevanian, Jon Rubinstein. Lev Grossman, "How Apple Does It," Time, Oct. 16, 2005; Leander Kahney, "How Apple Got Everything Right by Doing Everything Wrong," Wired, Mar. 18, 2008. From iCEO to CEO: Interviews with Ed Woolard, Larry Ellison, Steve Jobs. Apple proxy statement, Mar. 12, 2001.